by Lillian May 24,2025
Atomfall, développé par Rebellion, s'est avéré être un succès fracassant dès la sortie de la porte. Lancé le 27 mars 2025, sur PC, PS4, PS5, Xbox One et Xbox Series X / S, ce jeu de survie britannique a vu 2 millions de joueurs impressionnants plonger à la sortie. Fait intéressant, une partie importante de ces joueurs a accédé au jeu via Xbox Game Pass, mais Atomfall a quand même réussi à réaliser un bénéfice immédiatement après la sortie.
Alors que des numéros de vente spécifiques restent sous les wraps, Rebellion a fièrement annoncé qu'Atomfall a marqué son plus grand lancement à ce jour en termes d'engagement des joueurs. L'inclusion sur Xbox Game Pass a sans aucun doute joué un rôle dans l'attirer un public aussi large, permettant aux abonnés d'essayer le jeu sans l'acheter.
Malgré le facteur de passe du jeu, le succès financier d'Atomfall était indéniable. Dans une conversation avec le secteur du jeu, Rebellion a partagé que le jeu avait récupéré ses coûts de développement immédiatement. Le studio explore maintenant les possibilités de suites ou de retombées, tout en continuant à prendre en charge ATOMFALL avec du contenu post-lancement et DLC.
Le PDG de Rebellion, Jason Kingsley, a souligné à Games Industry.biz que le lancement d'Atomfall sur Game Pass n'a pas cannibalisé les ventes mais a plutôt amplifié sa portée. Kingsley a souligné les avantages de Game Pass, déclarant: "Ce que vous gagnez de ce coût est disproportionné." Il a noté que Microsoft assure un certain niveau de revenu, réduisant le risque financier pour les développeurs.

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De plus, Game Pass agit comme un puissant outil de marketing. Kingsley a expliqué comment le service permet aux joueurs d'échantillonner le jeu, conduisant à un bouche-à-oreille positif qui peut générer des ventes supplémentaires. "Avec Game Pass, vous pouvez amener les gens à l'essayer, puis à la suite de ces gens qui l'essaient, ils l'aiment, et ils disent ensuite à leurs amis sur les réseaux sociaux," j'ai trouvé ce jeu sur Game Pass, j'ai vraiment apprécié, vous devriez essayer "", a-t-il déclaré. Cet effet d'entraînement peut inciter les abonnés à Game Pass et les non-abonnés à acheter le jeu pour rejoindre la conversation.
Bien que les détails des accords commerciaux de Microsoft avec des développeurs comme Rebellion soient confidentiels, il est clair que les deux parties bénéficient de l'arrangement. Le dernier décompte des abonnés de Game Pass de Microsoft était de 34 millions en février 2024, illustrant la vaste portée de la plate-forme.
Ign a félicité Atomfall dans leur revue, l'appelant "une aventure captivante de survie qui prend certains des meilleurs éléments de Fallout et Elden Ring, et les synthétise dans sa propre mutation fraîche".
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