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PUBG Mobile Teams Up with American Tourister

by Natalie Feb 25,2025

The PUBG Mobile x American Tourister collaboration is now live, offering both in-game and real-world items for PUBG Mobile fans. This exciting partnership features a limited-edition luggage collection from American Tourister, showcasing PUBG Mobile branding.

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In the game, players can acquire a themed American Tourister backpack and suitcase. However, the real highlight is the limited-edition American Tourister Rollio luggage available for purchase. This collaboration extends beyond in-game items; American Tourister will also be a sponsor at the PUBG Mobile Global Championships finals taking place this weekend at the ExCeL London Arena. Expect on-site activations and a chance to spot the distinctive blue and yellow luggage.

This collaboration highlights PUBG Mobile's impressive brand reach, securing partnerships with major companies across diverse sectors, from automobiles to now, luggage. While Fortnite often collaborates with pop-culture icons, PUBG Mobile consistently attracts significant brands, suggesting a strong market presence and appeal. The success of this collaboration raises questions about the perceived reach and influence of PUBG Mobile within the gaming and consumer markets. For those attending the PUBG Mobile Global Championships, keep an eye out for players sporting their new PUBG Mobile-themed luggage! The collaboration runs until January 7th.

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